We clarified their voice and presence, shaping a calm, supportive brand that reduces friction, builds trust, and guides stressed teams toward confident decisions. Prospects feel helped before the first conversation even begins.
Deliverables
Brand & Identity
Website Design
Social Media
Brand & Identity
We created a minimal, approachable brand built on a subdued color palette with subtle pops of light blue.
The standout feature is the use of stick figures and hand-drawn sketches, designed to simplify complex problems into clear, relatable visuals.
Together, these elements create a brand that feels supportive, approachable, and human.
Website Design
The website was designed to be clean, minimal, and frictionless.
Visitors often arrive at Switch already feeling the stress of operational challenges, so we made information easy to access and navigation effortless.
Stick figures guide users through the content, providing clarity and a touch of personality along the way.
Social Media
We built a social media strategy that positions Switch as visible, relevant, and memorable for the businesses they help.
Through consistent branding and compelling content, we help Switch engage directly with the audiences who rely most on their support.
