Ironclad

A bold, grounded brand identity for Ironclad that reflects the company’s toughness and precision—built with clean typography, rugged visuals, and a confident, construction-first voice.
Ironclad Earthworks is a construction company focusing on infrastructure projects for cities and large-scale commercial developments.

With a stellar reputation, we wanted to deliver work that celebrated their industry leadership. Our team provided an updated brand, enhanced UX and value-driven message and gave them an edge in winning new work and securing future growth.
A no-nonsense UX/UI design for Ironclad that makes exploring services, projects, and fleet capabilities effortless—built with clear structure, bold visuals, and mobile-first functionality.

Branding & Identity

We modernized the logo with an updated design and universal application. The new-look leveraged their long history and created a strong foundation for them to continue building on.
A rugged, visually-driven booklet for Ironclad that showcases their construction expertise—featuring project highlights, fleet strength, and a brand voice rooted in confidence and clarity.
A rugged, visually-driven booklet for Ironclad that showcases their construction expertise—featuring project highlights, fleet strength, and a brand voice rooted in confidence and clarity.
Ironclad Earthworks double-sided cards—logo-forward front, organized contact back—designed to align with fleet and site signage.

Website Design

The website had to highlight Ironclad’s solutions, expertise, and standout case studies. We translated their brand into a sleek, user-friendly digital experience that reflects their identity and instills pride.
A purpose-built UI/UX experience for Ironclad, designed to showcase construction capabilities with clarity—featuring intuitive navigation, bold visuals, and a mobile-friendly layout.
Straight-talking social media content for Ironclad, built to showcase real crews, powerful machines, and on-the-ground progress—designed to reflect the brand’s grit and reliability.
“Woods did an incredible job and far exceeded my expectations, both with the end result and the process of getting there. Very happy customer.
Stephen Herman, Managing Partner

Social Media Management

We crafted a targeted social media strategy aligned with Ironclad Earthworks’ business goals, prioritizing LinkedIn as the key channel. To simplify execution and maintain brand consistency, we designed customizable branded templates. The strategy’s core objectives were to showcase Ironclad’s work, share updates, and ensure the brand remained top of mind with its audience.
Straight-talking social media content for Ironclad, built to showcase real crews, powerful machines, and on-the-ground progress—designed to reflect the brand’s grit and reliability.

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